THE RAW EXPERIENCE

The RAW aesthetic begins with a unique and hyper-sensory shopping experience: polished concrete floors support real brick walls leading to a subway-tiled cash desk, a striking gypsum board backdrop and an open ceiling – all enhanced with warehouse-type lighting.

The RAW catalogue is as cosmopolitan as the residents of our region and includes brands from as far as Amsterdam, France, Argentina and Japan, in addition to those from the USA and the United Kingdom. The in-store technology is designed to support their “most affordable” price point and to ensure that their statements and guarantees are not just believable, but assured to all consumers.